Safe and Ethical AI (SEA) Platform Network · Linking Artificial Intelligence Principles (LAIP)

· ⑤ Public Good

AI should be utilized not only for the pursuit of personal happiness but also for the public good of society and the common benefit of humanity. AI should be utilized toward creating positive social change. Diverse education programs should be implemented to maximize the benefits and minimize the negative impacts of AI.

Principle: National AI Ethical Guidelines, Dec 23, 2020

Published by The Ministry of Science and ICT (MSIT) and the Korea Information Society Development Institute (KISDI)

Related Principles

Human, social and environmental wellbeing

Throughout their lifecycle, AI systems should benefit individuals, society and the environment. This principle aims to clearly indicate from the outset that AI systems should be used for beneficial outcomes for individuals, society and the environment. AI system objectives should be clearly identified and justified. AI systems that help address areas of global concern should be encouraged, like the United Nation’s Sustainable Development Goals. Ideally, AI systems should be used to benefit all human beings, including future generations. AI systems designed for legitimate internal business purposes, like increasing efficiency, can have broader impacts on individual, social and environmental wellbeing. Those impacts, both positive and negative, should be accounted for throughout the AI system's lifecycle, including impacts outside the organisation.

Published by Department of Industry, Innovation and Science, Australian Government in AI Ethics Principles, Nov 7, 2019

· (1) Human centric

Utilization of AI should not infringe upon fundamental human rights that are guaranteed by the Constitution and international norms. AI should be developed and utilized and implemented in society to expand the abilities of people and to pursue the diverse concepts of happiness of diverse people. In the AI utilized society, it is desirable that we implement appropriate mechanisms of literacy education and promotion of proper uses, so as not to over depend on AI or not to ill manipulate human decisions by exploiting AI. AI can expand human abilities and creativity not only by replacing part of human task but also by assisting human as an advanced instrument. When using AI, people must judge and decide for themselves how to use AI. Appropriate stakeholders involved in the development, provision, and utilization of AI should be responsible for the result of AI utilization, depending on the nature of the issue. In order to avoid creating digital divide and allow all people to reap the benefit of AI regardless of their digital expertise, each stakeholder should take into consideration to user friendliness of the system in the process of AI deployment.

Published by Cabinet Office, Government of Japan in Social Principles of Human-centric AI, Dec 27, 2018

· (4) Security

Positive utilization of AI means that many social systems will be automated, and the safety of the systems will be improved. On the other hand, within the scope of today's technologies, it is impossible for AI to respond appropriately to rare events or deliberate attacks. Therefore, there is a new security risk for the use of AI. Society should always be aware of the balance of benefits and risks, and should work to improve social safety and sustainability as a whole. Society must promote broad and deep research and development in AI (from immediate measures to deep understanding), such as the proper evaluation of risks in the utilization of AI and research to reduce risks. Society must also pay attention to risk management, including cybersecurity awareness. Society should always pay attention to sustainability in the use of AI. Society should not, in particular, be uniquely dependent on single AI or a few specified AI.

Published by Cabinet Office, Government of Japan in Social Principles of Human-centric AI, Dec 27, 2018

VI. Societal and environmental well being

For AI to be trustworthy, its impact on the environment and other sentient beings should be taken into account. Ideally, all humans, including future generations, should benefit from biodiversity and a habitable environment. Sustainability and ecological responsibility of AI systems should hence be encouraged. The same applies to AI solutions addressing areas of global concern, such as for instance the UN Sustainable Development Goals. Furthermore, the impact of AI systems should be considered not only from an individual perspective, but also from the perspective of society as a whole. The use of AI systems should be given careful consideration particularly in situations relating to the democratic process, including opinion formation, political decision making or electoral contexts. Moreover, AI’s social impact should be considered. While AI systems can be used to enhance social skills, they can equally contribute to their deterioration.

Published by European Commission in Key requirements for trustworthy AI, Apr 8, 2019

3. Human centric AI

AI should be at the service of society and generate tangible benefits for people. AI systems should always stay under human control and be driven by value based considerations. Telefónica is conscious of the fact that the implementation of AI in our products and services should in no way lead to a negative impact on human rights or the achievement of the UN’s Sustainable Development Goals. We are concerned about the potential use of AI for the creation or spreading of fake news, technology addiction, and the potential reinforcement of societal bias in algorithms in general. We commit to working towards avoiding these tendencies to the extent it is within our realm of control.

Published by Telefónica in AI Principles of Telefónica, Oct 30, 2018